Spring Fair National Exhibition Centre, Birmingham, UK (2017)

Artist: Roderick Bamford
Funded by UK Research Council fEC Grants: Arts and Humanities Research Council (AHRC) (AH/M004333/1- £144,597.

Exhibition showcasing results of the ILPEC digitally printed Ceramic surface design project to the international ceramic industry and retail sector in 2017. The Spring Fair reaches 60,000 visitors and attracts a purchasing power of £2.4 billion from buyers across independents, multiples, e-Commerce and department stores. Critical conversations were held with key personnel from manufacturing and retail industries, stimulating a new perception of the potential for digital print production.